Project: Pur Aman FATA…Pur AMAN Pakistan - Media Campaign
Client: National Democratic Institute
Services: Strategic Communications & Media Management
SAC executed a Series of (4) Print Adverts with series of (4) TV Commercials of different topics.The Recommendations of Joint Committee on FATA Reforms were highlighted in the Media Campaign. This campaign educated the public nationwide about the important issue of FATA Reforms and served as stimuli to initiate a nationwide discourse on this very important issue.
Established in 2010, the Political Parties Joint Committee on FATA Reforms works together to demonstrate their shared commitment to promoting debate throughout Pakistan and to call for the implementation of reforms in the tribal areas. The 10 political parties on the committee continue to engage in discussions with stakeholders from FATA to build consensus, increase awareness and promote dialogue on existing and future reforms.