Shazia Abbasi Consulting
Shazia Abbasi Consulting (SMC-PVT) Ltd (SAC) is a PBA & APNS accredited full service Public Affairs & Advertising firm providing Strategic Communications, Advocacy, Audio & Video and Issue Management to national & multinational corporations, institutes and organizations. The firm is duly registered with the Securities Exchange Commission of Pakistan (SECP) and has over 10 years of experience in the growing Public Affairs field.
Shazia Abbasi Consulting (SMC-PVT) Ltd (SAC) takes a holistic approach towards designing communication strategies, which are not only visually impactful and content effective but are also cost effective and tangibly measureable. We understand where Public Relations & Advertising fit in to a broad Corporate Communications/Public Affairs framework and how to use best leverage strategy to “Frame the Big Picture” around Social, Commercial and Corporate issues. Our customized 3D approach towards Public Affairs facilitation i.e Development, Dissemination and Deployment is supplemented effectively with appropriate media articulation and perception management.
Shazia Abbasi Consulting (SMC-PVT) Ltd (SAC) provides a dedicated team of Strategic Communication experts for designing and executing effective Communications Strategies by capitalizing on its vast network of media contacts and diverse Public Affairs experience. Institutionally, the organizational setup comprehensively covers the ever-growing media landscape of Pakistan and its related stakeholders. As a full scale Public Affairs firm, we have considerable experience in working with all tiers of the government at Federal, Provincial and District levels, which further supplements our services and provides value addition to our clients in navigating the official governmental terrain.